Social Media Associate

Position Title: Social Media Associate

Job Code: VN 2023 519

Duty Station: Geneva, Switzerland

Classification: Professional Staff, Grade P2

Type of Appointment: Fixed term, one year with possibility of extension

Estimated Start Date: As soon as possible

Closing Date: 11 December 2023

Established in 1951, IOM is a Related Organization of the United Nations, and as the leading UN agency in the field of migration, works closely with governmental, intergovernmental, and non-governmental partners. IOM is dedicated to promoting humane and orderly migration for the benefit of all. It does so by providing services and advice to governments and migrants.

IOM is committed to a diverse and inclusive work environment. Read more about diversity and inclusion at IOM at www.iom.int/diversity.

Applications are welcome from first- and second-tier candidates, particularly qualified female candidates as well as applications from the non-represented member countries of IOM. For all IOM vacancies, applications from qualified and eligible first-tier candidates are considered before those of qualified and eligible second-tier candidates in the selection process.

For the purpose of this vacancy, the following are considered first-tier candidates:

1. Internal candidates
2. Candidates from the following non-represented member states:

Antigua and Barbuda; Barbados; Botswana; Cabo Verde; Comoros; Congo

(the); Cook Islands; Dominica; Fiji; Grenada; Guinea-Bissau; Holy See;

Iceland; Kiribati; Lao People’s Democratic Republic (the); Madagascar;

Marshall Islands; Micronesia (Federated States of); Namibia; Nauru;

Palau; Saint Kitts and Nevis; Saint Lucia; Solomon Islands; Suriname; The Bahamas; Tonga; Tuvalu; Uzbekistan; Vanuatu

Second-tier candidates include:

All external candidates, except candidates from non-represented member states.

Context:

IOM’s Media and Communications Unit (MCU) is comprised of experienced communications professionals based in Geneva and Manila.

The team provides advice and support on media and public information issues to IOM Headquarters and the Regional and Country Offices worldwide. It is responsible for direct media relations with UN-accredited Geneva press corps and others, administers IOM’s global social media accounts and website and manages content submitted from around the world to be published on those global platforms, oversees institutional branding, and initiates and manages global information campaigns.

MCU produces a wide range of print and audio-visual materials for a variety of audiences to enhance understanding of IOM’s work and its position as the leading UN agency in the field of migration, and to advocate on behalf of the rights of migrants worldwide.

Under the direct supervision of the Social Media Officer, the Social Media Associate will be responsible and accountable for assisting in the management of all IOM’s Executive Office social media outputs from Headquarters and will provide support in ensuring that the content adheres to IOM’s social media and brand guidelines.

Core Functions / Responsibilities:

1. Contribute to the development and implementation of the IOM’s Executive Office social media strategy and advise on matters related to digital trends and campaigns.
2. Assist in managing IOM’s Executive Office social media activities in alignment with the Organization’s strategic communications priorities and branding guidelines including, but not limited to, the development of online content and campaigns delivered across various platforms.
3. In coordination with the Social Media Officer, facilitate the management of all IOM’s executive office social media accounts and use analytics tools to measure performance and guide strategic social media decisions.
4. Create and curate engaging content for IOM’s Executive Office social media channels, including text, images, videos, and graphics.
5. Protect IOM’s online reputation by overseeing social media monitoring and listening activities using dedicated software. Monitor conversations with followers in a consistent brand voice across all channels to ensure inquiries and comments receive a response in a timely and accurate manner. Provide recommendations to the IOM executive office on digital engagement techniques.
6. Prepare relevant content in accordance with audiences’ needs and the latest trends.
7. Collaborate with MCU and On-Line Communications Unit to develop online content, campaigns, and awareness-raising efforts to promote safe, orderly, and regular migration, and the rights of migrants.
8. Observe trends and new social media marketing opportunities as they become available and leverage them to execute new campaigns.
9. Perform such other duties as may be assigned.

Required Qualifications and Experience:

Education

• Master’s degree in Digital Communications, Marketing, Journalism, or a related field from an accredited academic institution with two years of relevant professional experience; or • University degree in the above fields with four years of relevant professional experience.

Experience

• Experience in marketing with an emphasis on digital/social media;
• Proven experience in building and sustaining strong relationships with peer groups and agencies;
• Working knowledge and experience leveraging social media in support of larger integrated social media campaigns within the United Nations or NGO sector;
• Good understanding of migration issues;
• Good research, writing, communication, and analytical skills;
• Proficient in digital and social media across paid platforms, specifically in Facebook, Twitter, TikTok, Instagram, LinkedIn, Snapchat, Viber, Telegram, Line, Weibo and other emerging platforms.

Skills

• Excellent communication skills in English (oral and written);
• Good understanding of communication campaigns and tools, including engaging audiences via social media and other digital channels;
• Practical experience with digital content production tools such as design and video editing software;• Advanced level of computer literacy;
• Strong organizational skills;
• Ability to work effectively and harmoniously in a diverse environment;• Proven ability to produce accurate, high-quality work and meet deadlines;
• Ability to multi-task, prioritize, and work independently.

Languages

IOM’s official languages are English, French, and Spanish.

For this position, fluency in English is required (oral and written). Working knowledge of French and/or Spanish and another UN language is an advantage.

Proficiency of language(s) required will be specifically evaluated during the selection process, which may include written and/or oral assessments.

Notes

Accredited Universities are the ones listed in the UNESCO World Higher Education Database (https://whed.net/home.php).

Required Competencies:

Values – all IOM staff members must abide by and demonstrate these five values:

• Inclusion and respect for diversity: Respects and promotes individual and cultural differences. Encourages diversity and inclusion.
• Integrity and transparency: Maintains high ethical standards and acts in a manner consistent with organizational principles/rules and standards of conduct.
• Professionalism: Demonstrates ability to work in a composed, competent, and committed manner and exercises careful judgment in meeting day-to-day challenges.
• Courage: Demonstrates willingness to take a stand on issues of importance.
• Empathy: Shows compassion for others, and makes people feel safe, respected, and fairly treated.

Core Competencies – behavioural indicators level 2

• Teamwork: Develops and promotes effective collaboration within and across units to achieve shared goals and optimize results.
• Delivering results: Produces and delivers quality results in a service-oriented and timely manner. Is action-oriented and committed to achieving agreed outcomes.
• Managing and sharing knowledge: Continuously seeks to learn, share knowledge, and innovate.
• Accountability: Takes ownership for achieving the Organization’s priorities and assumes responsibility for own actions and delegated work.
• Communication: Encourages and contributes to clear and open communication. Explains complex matters in an informative, inspiring, and motivational way.

IOM’s competency framework can be found at this link.

https://www.iom.int/sites/default/files/about-iom/iom_revised_competency_framework_external.p df

Competencies will be assessed during a competency-based interview.

Other:

Internationally recruited professional staff are required to be mobile.

Any offer made to the candidate in relation to this vacancy notice is subject to funding confirmation.

This selection process may be used to staff similar positions in various duty stations. Recommended candidates endorsed by the Appointments and Postings Board will remain eligible to be appointed in a similar position for a period of 24 months.

The list of NMS countries above includes all IOM Member States which are non-represented in the Professional Category of staff members.

Appointment will be subject to certification that the candidate is medically fit for appointment, accreditation, any residency or visa requirements, and background verification and security clearances. Subject to certain exemptions, vaccination against COVID-19 will in principle be required for individuals hired on or after 15 November 2021. This will be verified as part of the medical clearance process.

Vacancies close at 23:59 local time in Geneva, Switzerland on the respective closing date. No late applications will be accepted.