COORDINATOR, DIGITAL CONTENT

The coordinator of Digital Content requires a passionate digital storyteller to help tell CARE’s brand story and drive supporter engagement. The coordinator supports the social media by helping to create all of the content published on CARE’s social media properties and those of the Office of the President. This role helps implement a data-driven editorial calendar and rapid-response content strategy to engage CARE’s target audiences and meet CARE’s goals. The position also assists in meeting CARE’s social media obligations to outside stakeholders, including donors, corporate partners, and collaborative alliances with peer organizations. This position will also support CARE’s influencer engagement and new channel growth plans.

This role works with CARE’s U.S. marketing team contributing to projects such as integrated campaigns, global social media activations, paid social content, and media partnerships. The person in this role will work with the creative and content teams to ensure visual consistency across CARE’s country office channels. This staff person will participate in a global community of practice for social media.

The position’s goal is to create a best-in-class supporter experience for CARE’s online fans and followers and to grow the overall size and engagement of the audience.

RESPONSIBILTIES:

• Deliver Content Strategy (40%).
• Coordinate Influencer/creator engagement (30%).
• Support New Channel Growth (20%).
• Demonstrate continuous improvement and support capacity building in this area of practice (10%).

QUALIFICATIONS:

• BA Communications and/or equivalent of education and relevant work experience.
• 1-3 years in a similar position.
• Experience designing and managing social media content.
• Experience with influencer/creator engagement on social media.