Swatch Ltd.
The Company
Swatch, launched in 1983 by Nicolas G. Hayek, is a leading Swiss watchmaker and one of the world’s most popular brands. The first Swatch watches surprised everyone with their revolutionary concept, creative design and provocative spirit. Today Swatch continues to innovate and surprise with new models, collections and special editions. The brand maintains a strong presence in the world of sports with its commitment to snowboarding, free skiing, surfing, and beach volleyball and mountain bike slopestyle. Right from the start, Swatch connected with art and artists, and Swatch watches remain a prominent canvas for artists from a broad range of disciplines.
Job Description
In order to reinforce the Social Media team at its Headquarters in Biel/Bienne, Switzerland, SWATCH is currently searching for a
SOCIAL MEDIA PROJECT LEADER (F/M) 100%
You’ll rock the following tasks:
Co-lead the content planning for the upcoming month across all social media channels
Define, plan, execute and report campaigns & events in collaboration with the team,
Schedule and use in-house UTM tracking system, native and/or third party publisher
Organize, publish, and track social media assets in both internal and external digital asset management (DAM) platforms by applying standardized tagging framework, monitoring usage & rights, reporting etc.
Measure, analyze and report on quantitative and qualitative metrics
Define, plan, execute, oversee and report campaigns & events
Build & keep relationships with key profiles
Oversee content production process from planning, to drafting, execution, publication & reporting
Create & curate original channel-specific content in alignment with the brand voice, editorial pillars, marketing initiatives, and the content team
Use our social media listening tool to monitor online conversations and identify social media relevant trends
Stay on top of social platform developments and best practices in an effort to push innovative concepts and test & learn campaigns
Drive knowledge-sharing within the company
Use our social media tool to report on past campaigns and gain insights to inform our future activities
Profile
As a start, you have a lot of fun on social media! You are an active user of existing and emerging social media channels such as TikTok, Instagram, Twitter and YouTube. You are collaborative in nature: a team player who is experienced in developing strong relationships with internal and external contacts, and can successfully work independently.
You have the ability to manage multiple projects involving coordination with various departments.
Professional Requirements
You have 3-5 years’ Social Media experience in agencies or online international retail companies (fashion, accessories, watches, FMCG, cosmetics is a big plus)
That’s also why you know how to create/curate and plan channel-specific content; and you’re savy with major social media management tools to schedule, publish, report, listen & engage. You understand creative nuances, publishing standards, local specificities, and best practices per social media platform in order to develop and/or curate content that is relatable and drives performance.
You have an excellent understanding of and genuine interest in consumer brands, music, arts, sports, trends, and global youth culture.
Languages
In addition, you possess excellent communications skills and are fluent in English German and/or French.
Job Location: 2501 Biel/Bienne, Switzerland
Company Address: Swatch LtdNicolas G. Hayek Strasse 1CH-2502 BielSwitzerland
To apply for this job please visit swatch.recruitmentplatform.com.