SEO Content Analyst

TourRadar is a Series D, venture-backed Adventure Booking Platform disrupting a $200 billion industry. Revolutionizing how multi-day adventures are booked, we provide Operators with a platform that helps them manage, market and sell their organised adventures to travellers directly (B2C) or via distribution partners (B2B2C) worldwide.

Traditionally, booking an organised tour was a tedious and time-consuming process. Where will I stay? What activities will I do? What will I eat? Which operators can I trust? TourRadar makes booking multi-day adventures seamless and timely, partnering with 2,500+ operators to offer more than 50,000+ adventures in 160+ countries. Founded in 2010, TourRadar was the first to transition multi-day tours to an online marketplace, making them the leader in the industry. In 2021, TourRadar further revolutionised the industry by introducing the Adventure Booking Platform, connecting travellers, operators, and travel agents to organised adventures through one platform.

With 30+ different nationalities in our team and with offices in Europe, North America and Australia, we work to deliver the best possible booking experience, through innovation and expansion. We proudly develop exceptional talent and we are looking to scale our team.

We are currently looking for a SEO Content Analyst (Full-time) to join our team in Vienna or remotely.

The Opportunity

The purpose of our SEO Content Analyst role is to drive organic performance to support our international growth strategy. This will include a wide range of responsibilities to ensure the organic search targets are met. You will get to cover all the hands-on work you would expect in an SEO role; on-page optimisation, competitor audits, campaign management support and collaborating with the Business Development Team. On top of that you will work cross-functionally and as a crucial part of a growing e-commerce team you will keep close relationships ensuring all department stakeholders are kept up-to-date with activity and results.

Your responsibilities:

• -Identify content gaps and execute on SEO best practices.
• -Use tools to identify which pages represent the highest potential, based on revenue and search data.
• -Create new plans and ideas for landing pages in order to maximize their organic traffic performance.
• -Create new landing pages.
• -Improve the content of existing landing pages in order to boost their traffic and user engagement metrics.
• -Monitor the effects using analytics tools, creating performance reports where required, and recommending next steps based on the data.
• -Identify opportunities for receiving new backlinks and being in charge of the outreach.
• -Hold regular updates with any stakeholders sharing your plans and explaining results.
• -Collaborate with content, social media and PR teams that cover your markets, understand where collaborations and opportunities may be found.

Who you are:

• -Good understanding of SEO principles and content optimization (meta tags, search intent, diversity of content, mobile user behaviour)
• -Good knowledge of AdWords Keyword Planner and any other keyword research tools
• -Good knowledge of Google Analytics and Google Search Console
• -Experience with WordPress or any other CMS
• -Critical thinking skills, basing decisions on relevant stats and data
• -Working level knowledge of Google Sheets / Docs
• -Ability to work autonomously and set priorities
• -Eye for detail
• -Proactivity and openness
• -Ability to communicate positively and optimizing the workflow
• -Native English speaker

Nice to have:

• -Majestic / Ahrefs or similar
• -Knowledge of HTML / CSS
• -Experience in writing and editing

What can you expect?

• Awesome Office: Located in the heart of Vienna’s 1st District, our headquarters and its surroundings are second to none when it comes to atmosphere. Every day we enjoy an open office floor plan, complete with our “barketing department”, foosball games, and deluxe coffee machines that keep us buzzing.
• Location: Vienna is a thriving startup hub, with ample opportunities to grow your network and enjoy the benefits of a city ranked number one for Quality of Living for ten years running! Affordable for families and young professionals, filled with nature parks, a lively restaurant scene, rolling vineyards, and plenty of art, culture, and events to enjoy on your weekends.
• Flexibility: Work from home, or our beautiful office and enjoy flexible working hours that allow you to structure your days how you please.
• Office Exchange: As we’re privileged to have three offices across the globe (Vienna, Toronto, and Brisbane), we encourage everyone to make use of our Office Exchange program. You will have the chance to get to know your colleagues better and become a local in a new city.
• Diversity: Thrive in an international work environment that has more than 35 different nationalities under one roof. English is our official working language, but keep your ears peeled for a multitude of languages lingering in the hallways!
• Regular team outings and events: Enjoy virtual or in-person team nights at least once a month with different themes and activities to keep us all connected. Expect spontaneous events and trips together from hiking trips, wine tasting, rock climbing, and more.
• Workgroups: Join like-minded team members in voluntary workgroups around topics like wellbeing, sustainability or company culture to actively shape how we work at TourRadar
• Well-being: Mobile working and disconnected working from managers and team members have unique challenges that are different from working in an office. We are aware that even though we are working hard, it is always important to maintain a healthy work-life balance and manage our mental health. To provide the necessary help you have free and anonymous access to check-ins, therapy & workshops led by an external curated team of professionals.
• Training & Development: With annual training and development opportunities in place, we support each other through yearly Development and Reflection Talks (DaRT) to discuss individual development opportunities and future career paths. At our thriving start-up, there are many opportunities to grow and develop your skills through cross-departmental projects in our rapidly growing industry.
• On top of this, you’ll also enjoy EUR 25 home office allowance for costs arising from working remotely, quarterly team lunches, employee discounts on all TourRadar adventures, and many more!

Through a flexible startup atmosphere, flat hierarchies, and transparent lines of communication we welcome new ideas from fresh minds, so apply now and seize the chance of being part of a highly flexible and motivated team revolutionizing how multi-day adventures are booked all around the world!