Senior Market Research Executive

Senior Market Research Executive Location: UK flexible (hybrid role working between home and office) Contract type: Permanent Hours per week: 35 Salary: £34,000 – £38,000 per annum (plus £3,344 Inner London Weighting allowance if applicable)

Can you manage and do research to enable the British Red Cross to understand its audiences, opportunities and relevant trends? Could you guide brand and marketing teams, and other colleagues on how best to communicate externally? And evaluate advertising?

About this opportunity

As Senior Market Research Executive, you’ll be responsible for key insight work helping British Red Cross to achieve our mission of supporting people affected by disasters, emergencies and conflict – including refugees, people in the UK experiencing loneliness or needing support at home, and those exposed to the impacts of climate change.

Reporting to the Market Research Manager you’ll play a crucial role in enhancing our position in key markets by understanding our current position and engagement motivators with target audiences and other key stakeholders.

You’ll manage market research to support our corporate strategy, proactively seeking and sharing insight to support the strategy while remaining alert to changes in audience attention. You’ll also support the organisation with recommendations, advice and guidance on how to do and use research.

You’ll design research projects and develop materials in consultation with internal stakeholders and suppliers, and provide executive summaries, briefings and presentations on commissioned primary research as well as desk research, while liaising with internal stakeholders, gatekeepers and project managers who might impact or inform research to ensure that work is neither overlook ed, duplicated or in conflict in terms of objectives, timings or findings.

Diversity is something we celebrate

At the British Red Cross, we are looking for the best people to help us provide support to millions of people affected by crisis in the UK. We want our team to reflect the diversity of the communities we serve, offering equal opportunities to everyone, regardless of; age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, or sexual orientation

Meet the team

Our Strategy and Communications team tells the stories about who we are, what we do, what we believe, and the difference we make to people’s lives. Our goal is to help people act, behave, or make decisions in a way that results in a positive change for people in crisis.

This role might be for you if…

• You have significant experience in a market research role along with excellent quantitative research skills gained from either clientside or research agency
• You’re confident delivering research findings to various audiences and display excellent presentation skills
• You have experience in the management of external research suppliers and can translate client requests into research briefs
• You can demonstrate a good understanding or experience of qualitative research management, project management and ability to juggle multiple projects
• You’re familiar with audience segmentation

It would be advantageous if you are able to demonstrate experience working with…

• YouGov profiles
• Online survey software (eg: Alchemer)
• Brand/marketing teams on brand positioning research
• Media teams

Closing date for applications is (23:59), Sunday 3rd of July 2022 with interviews anticipated to be held week commencing 18th of July.

We offer a wide range of staff benefits, including:

• 36 days holiday (inclusive of bank holidays)
• Option to buy an extra 5 days annual leave
• Up to 6% contributory pension
• Flexible working policy
• Genuine investment in your development

A little bit more about us…

The British Red Cross help anyone, anywhere in the UK; get the support they need if crisis strikes. From hiring a wheelchair or dealing with loneliness, to adjusting to life in a new country – we’re there when you need us.

Our organisation was born out of a desire to bring help without discrimination. Impartiality and neutrality have been central values for the Red Cross since we started.

Diversity is something we celebrate and we want you to be able to bring your authentic self to the Red Cross. We want you to feel that you are in an inclusive environment, and a great position to help us spread the power of kindness.

In the British Red Cross we will not tolerate any form of misconduct, including sexual harassment, exploitation and abuse. We have a code of conduct in place and are committed to creating a culture of integrity in the organisation where misconduct is not tolerated, situations of abuse are quickly investigated and perpetrators are dealt with effectively.

If you are appointed to a role within BRC you will be subject to the organisation’s Code of Conduct, a copy of which you can find on our website.

The British Red Cross, incorporated by Royal Charter 1908, is a charity registered in England and Wales (220949) and Scotland (SC037738).

Follow us on Twitter @RedCrossJobsUK and on Linked in – British Red Cross, to hear about our latest job vacancies.

Connecting human kindness with human crisis