Nestlé
Position Snapshot
Location: Vevey, Switzerland
Company: Nestlé S.A
Act. Rate: Full-Time Act. Rate 100%
Type of contact: Permanent contract
University Degree or equivalent
3 to 5 years of hand-on experience in digital communications measurement and social listening, and reputation research
Understanding of social listening and high level of experience in measuring and analyzing online marketing campaigns including social media
What We Offer At Nestlé
Flexible work policies in terms of core hours and working from home. Please talk to us during the recruitment process about what flexibility could look like for you!
Genuine opportunities for career and personal development
Modern “smart office” locations providing agile & collaborative workspaces
Dynamic international working environment
Position Summary
Attractive additional benefits
As a Communications Analyst, you will lead social listening, keyword tracking and sentiment reporting during positive and negative media cycles involving the company, large-scale media announcements and reputational challenges. You will also drive the measurement of our campaign effectiveness as well as other corporate brand research such message testing. In this position you will bring insights to help define the overall communications and content strategy.
We offer a dynamic, inclusive, and international working environment with many opportunities across different companies, functions, and regions. Don’t miss the opportunity to join us and work with different teams in an agile and diverse context.
A Day in the Life of a Communications Analyst
Collect and analyze social media, marketing and web behavioral data
Develop and present learnings from the analyses, including actionable insights and recommendations
Create dashboards, data visualization, and campaign and website performance reports
Work closely with team members to provide data insights throughout the content development process and design A/B, Multivariable, Brand Lift and Survey tests to determine content effectiveness
Lead our consumer research such as message testing and overall reputation measurement
Manage partnership with our internal provider as well as our external research partner, and coordinate with markets
Lead monitoring during crisis communication, including both qualitative and quantitative assessments, to inform strategic decision making
Take initiatives to bring data and insights at the heart of our decision making
What Will Make You Successful
University degree or equivalent
3 to 5 years of hand-on experience in social listening and high level of experience in measuring and analyzing online marketing campaigns including social media
Experience in developing and executing consumer research such as message testing etc.
Experience in analytical and reporting tools, including Sprinklr, Google Analytics etc.
Strong analytical and strategic thinking skills as well as strong communication and presentation skills
Highly organized and structured, able to manage multiple projects and adjust to changing priorities, circumstances, and personal styles
At Nestlé, we want to help shape a better and healthier world, inspire people to live healthier lives and deliver impact at a scale and pace that makes a difference. We do this by fostering a diverse, friendly, supportive, and collaborative environment, that creates positive disruption, embraces innovation, and empowers people and teams to win.
We aim to hire friendly, respectful, inspiring people who care about the people’s lives that we touch every single day.
Be a force for good. Join Nestlé and visit us on www.nestle.com.
To apply for this job please visit jobdetails.nestle.com.