Graphic Designer and Social Media Executive – 2644

PLS Pte Ltd, a Singapore-based company, was established in 2012, driven by a team of software veterans providing software solutions in intralogistics, infrastructure, and industrial automation.

The Role

Your Responsibilities Will Include

• Taking brand ownership and devising the brand strategy, including setting style guides, brand guidelines, brand vision, and value proposition for the short and long term in a B2B company.
• Translating brand strategy into the brand plan and go-to-market strategy.
• Planning and execution of communications and media actions across offline, online, and social media.
• Conceptualizing and developing design concepts, graphics, and layouts.
• Designing and producing collateral in accordance with brand guidelines.
• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
• Working with content marketing experts to create suitable content for each stage of a customer’s digital journey.
• Reviewing and optimizing the design and content of all online assets, including the company website and social media pages.
• Taking a “design brief” to understand requirements.
• Presenting ideas, concepts, and design solutions to various stakeholders.
• Identifying design problems and devising elegant solutions.
• Planning and executing viral marketing campaigns across a range of social media platforms.
• Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.

Ideal Profile

Skills Required

• You have at least 5 years of experience ideally in Design, Brand / Product Management, or Digital Marketing within the IT industry.
• You are a good multi-tasker who can work within tight deadlines.
• You possess excellent communication and interpersonal skills and can articulate your ideas to different stakeholders.
• You have experience in Social Media / Viral Marketing, App Marketing, and Graphic Design, which would be a strong advantage.
• You are a strong team player who can manage multiple stakeholders
• You enjoy finding creative solutions to problems
• You pay strong attention to detail and deliver work that is of a high standard

What’s on Offer?

• A chance to accelerate your career
• Work from Home