Event Marketing Manager (EMEA)

We are Bloomreach and we are transforming customer digital experience with the power of data all over the globe. Currently, we are powering 25% of all US & UK e-commerce experience. After a $150 million investment and acquisition of Exponea, #1 CDP on G2Crowd, we are valued at $900M.

We’re seeking an Event Marketing Manager to support both EMEA and the USA. As part of the demand generation team, you will be responsible for managing the entire event lifecycle from planning, budgeting and execution to event lead followup and reporting. The salary starts at 2 300€ per month, depending on your seniority level, along with stock options and other benefits. Working in our offices in Slovakia or Czech republic or remotely, from home on a full-time basis (based in Slovakia/Czechia). Could you be the one?

What challenge awaits you?

You will be responsible for leading the event marketing strategy for customer, regional and partner events. This individual should have a successful track record of organizing attendance at various types of events and proving ROI through event marketing strategies and tactics. This role will report to the Global Event Manager and will work cross functionally with Brand, Product Marketing, Customer Marketing, Regional Marketing, Partner Marketing, Operations, and Sales.

Your job will be to:

• Lead Bloomreach’s EMEA & USA regional, customer and partner events. Including but not limited to: identifying & organizing key events, maintain pre- and post-show communication, manage event inventory (collateral, giveaways, etc) and drive event attendance
• Partner with campaigns team members to integrate overarching quarterly campaigns into your event experience
• Work with the senior director of demand gen and marketing executives to develop event strategy and objectives; spearhead initiatives to meet objectives based on lead generation, customer advocacy, and more.
• Travel frequently – up to 40 percent of your time will be spent traveling to various events
• Analyze, track, and report on event ROI based on predetermined pipeline, revenue, and MQL metrics using CRM, email marketing, project management, and similar systems
• Plan, review and monitor event budgets
• Foster relationships with key decisions makers, c-suite leadership, and account-holders while managing activities of cross functional teams working in multiple different time zones

What we expect of you:

• 3+ years of related marketing experience, ideally in event marketing, demand generation, or sales enablement
• Knowledge of direct and digital marketing
• Experience in CRM, email marketing, lifecycle marketing, demand generation, and/or customer analytics.
• Brand marketing, startup, or e-commerce experience.
• Experience with Hubspot and/or similar marketing automation technology.

The ideal candidate has:

• Knowledge of marketing analytics and measurement.
• Highly organized with an ability to manage resources, budgets, and onsite personnel
• Confident and articulate communicator capable of inspiring strong collaboration in an organization
• Ability to work under pressure on multiple projects simultaneously while meeting deadlines with frequent interruptions and redefined priorities, Highly adaptable to rapidly evolving and changing environments
• Self-motivated with the ability to work both independently as well as part of a team
• Experience partnering with an enterprise sales team
• You are creative, innovative, and always think outside the box

Excited? Join us and transform the future of commerce experiences.

Bloomreach is the world’s #1 Commerce Experience Cloud, empowering brands to deliver customer journeys so personalized, they feel like magic. It offers a suite of products that drive true personalization and digital commerce growth, including: Discovery, offering AI-driven search and merchandising; Content, offering a headless CMS; and Engagement, offering a leading CDP and marketing automation solutions. Together, these solutions combine the power of unified customer and product data with the speed and scale of AI-optimization, enabling revenue-driving digital commerce experiences that convert on any channel and every journey. Bloomreach serves over 850 global brands including Albertsons, Bosch, Puma, FC Bayern München, and Marks & Spencer. For more information, visit Bloomreach.com.

Regional benefits:

• Monthly lunch entitlement up to 110€ per month
• Pension scheme or health insurance depending on region

More things you’ll like about Bloomreach:

Culture:

• A great deal of freedom and trust. At Bloomreach we don’t clock in and out, and we have neither corporate rules nor long approval processes. This freedom goes hand in hand with responsibility. We are interested in results from day one.
• We have defined our 5 values and the 10 underlying key behaviors that we strongly believe in. We can only succeed if everyone lives these behaviors day to day. We’ve embedded them in our processes like recruitment, onboarding, feedback, personal development, performance review and internal communication.
• We believe in flexible working hours to accommodate your working style.
• We work remote-first with several Bloomreach Hubs available across three continents.
• We organize company events (summits) twice a year to experience the global spirit of the company and get excited about what’s ahead.
• We have a friendly atmosphere and motivated colleagues who love what they do.
• The Bloomreach Glassdoor page elaborates on our stellar 4.5/5 rating.

Personal Development:

• We have a People Development Program — participating in weekly personal development workshops on various topics run by experts from inside the company. We are continuously developing & updating competency maps for select functions.
• Our managers are strongly encouraged to participate in the Leader Development Program to develop in the areas we consider essential for any leader. The program includes regular comprehensive feedback, consultations with a coach and follow-up check-ins.
• Bloomreachers utilize the $1,500 professional education budget on an annual basis to purchase education products (books, courses, certifications, etc.)
• Our resident communication coach Ivo Večeřa is available to help navigate work-related communications & decision-making challenges.

Well-being:

• The Employee Assistance Program — with counselors — is available for non-work-related challenges.
• Subscription to Calm – sleep and meditation app.
• We organize ‘DisConnect’ days where Bloomreachers globally enjoy one additional day off each quarter, allowing us to unwind together and focus on activities away from the screen with our loved ones.
• We facilitate sports, yoga, and meditation opportunities for each other.

Compensation:

• Stock options are granted depending on a team member’s role, seniority, and location.
• Everyone gets to participate in the company’s success through the company performance bonus.
• We offer an employee referral bonus of up to $3,000 paid out immediately after the new hire starts.
• We celebrate work anniversaries — Bloomversaries!

If this position doesn’t suit you, but you know someone who might be a great fit, share it – we will be very grateful!

Any unsolicited resumes/candidate profiles submitted through our website or to personal email accounts of employees of Bloomreach are considered property of Bloomreach and are not subject to payment of agency fees.