Director – Digital Consumer Relations – REMOTE

Our mission is clear. We bring to life a healing ministry through our compassionate care and exceptional service.

At Mercy, we believe in careers that match the unique gifts of unique individuals – careers that not only make the most of your skills and talents, but also your heart. Join us and discover why Modern Healthcare Magazine named us in its “Top 100 Places to Work.”

Overview

This is a remote position.

The Director – Digital Consumer Relations is a leadership role responsible for strategies, initiatives & operational execution of Mercy’s digital-consumer relationship. In this new role, the director will assess Mercy’s current & future digital offerings across all consumer journey touchpoints. They will make recommendations for enhancements, scope & steer digital commerce initiatives, ensure digital integration, and help to coordinate measurability across the digital technology stack. The Director will perform all duties and responsibilities in a manner consistent with the mission and values of Mercy.

Qualifications

• Experience: 7+ yrs of experience with of digital/performance marketing/CRM/.COM expertise.
• 3-5+ yrs of experience in consulting, internal strategy, or similar function, with heavy focus on digital commerce and platforms.
• Deep expertise in digital commerce strategies including web, mobile and/or social.
• Required Education: Bachelor’s Degree in Marketing, Digital, Finance, Accounting, Statistics, Analytics or Computer Science (or similar) required
• Preferred Education: Master’s degree preferred.
• Other: Business acumen and communication skills to act as thought partner to senior leaders within the lines of business and functional COE’s.
• Prior budget management and track record of growing digital channels to achieve share growth across associated digital channels.
• Data expertise & proven complex database skills, especially related to digital data, CRM data, data warehousing & integration concepts
• Analytic expertise in building & accessing the appropriate data environments to measure & demonstrate performance
• Demonstrated success leading teams and establishing effective working relationships with various functional leaders.
• Ability to lead a complex portfolio of initiatives & projects, and work effectively in a matrix environment
• Digital marketing experience with successful ROI driven campaigns across all major digital channels.
• Experience leading digital commerce with an omnichannel mindset, with a focus on how to seamlessly tie the consumer experience across multiple channels and platforms so that in the consumer’s mind, there is little to no distinction.
• Highly developed understanding of digital commerce business drivers impacting top and bottom line, as well as the ability to interpret digital analytics to implement/drive strategy.
• Salesforce Sales, Service and/or HealthCloud experience required
• Salesforce Marketing Cloud experience required
• Adobe Analytics & Target experience preferred
• Advanced analytics know-how preferred

We Offer Great Benefits

Day-one comprehensive health, vision and dental coverage, PTO, tuition reimbursement and employer-matched retirement funds are just a few of the great benefits offered to eligible co-workers, including those working 48 hours or more per pay period!

We’re bringing to life a healing ministry through compassionate care.

At Mercy, our supportive community will be behind you every step of your day, especially the tough ones. You will have opportunities to pioneer new models of care and transform the health care experience through advanced technology and innovative procedures. We’re expanding to help our communities grow. Join us and be a part of it all.

What Makes You a Good Match for Mercy?

Compassion and professionalism go hand-in-hand with us. Having a positive outlook and a strong sense of advocacy is in perfect step with our mission and vision. We’re also collaborative and unafraid to do a little extra to deliver excellent care – that’s just part of our commitment. If that sounds like a good fit for you, we encourage you to apply.

digital OR consumer relations

Mercy has determined this is a safety-sensitive position. The ability to work in a constant state of alertness and in a safe manner is an essential function of this job.