Digital Marketing & Website Manager

Islamic Relief Worldwide (UK) HQ

Islamic Relief is an independent humanitarian and development organisation which has been saving and transforming lives since 1984. With an active presence in over 40 countries across the globe, we strive to make the world a better and fairer place for those affected by poverty, conflicts and natural disasters.
During this exciting period of growth, we are currently recruiting for the position of ���������Digital Marketing & Website Manager’ to join Islamic Relief UK���������s award-winning Marketing department.
Job purpose:
To devise and implement IRUK���������s digital marketing strategy, as an integral part of IRUK���������s fundraising, branding and campaigning projects ��������� this includes and is not limited to digital advertising across all channels, SEO and website content. Drive improvement across our web real estate in order to maximise inbound traffic, improve user journeys and optimise conversion. To oversee the ongoing development of the IRUK website and all other web development projects, ensusfully, on time and to budget.
The successful candidate must have or be:
Graduate in a Business or Marketing discipline, or equivalent work experience Comprehensive knowledge of CMS, particularly WordPress An understanding of UX and UI in the context of website design Strong understanding of the major technology-driven changes and trends affecting the online media and advertising industries Sound knowledge of the digital media buying ecosystem (CPC, CPA, CPM, ROI, LTV) Strong understanding and experience of performance advertising (Search, Display and Video) Have demonstrable understanding of Email Marketing, SEO, CMS & CRM Creative and innovative, with a real passion for digital marketing Able to absorb and critically evaluate a large amount of information and data in order to make decisions Strong independent judgement in managing external organisations and internal contacts
Desirable Criteria
Google AdWords Certification Web development qualification CIM, IDM or AgilePM/Prince2 qualification Basic understanding of HTML/CSS Understanding of Islam and the significance of charitable giving

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