COMMUNICATIONS MANAGER

Leading the implementation of organization’s editorial calendar

• Working alongside the Communications Director to create multi-media content as outlined in editorial calendar;

• Writing blog posts, story pitches, and other communications products highlighting Organisation’s work and impact;

• Scheduling content for distribution on social media platforms including LinkedIn, Twitter, Instagram and Facebook;

• Managing organization’s social media accounts and inboxes;

• Performing basic maintenance on the Organisation website as needed;

• Working with the Communications Director to manage and execute a segmented email marketing strategy

Tracking and reporting on Key Performance Indicators

• Monitoring and generating reports on Key Performance Indicators including engagement, reach, post and profile performance, and growth for each of Organisation’s social media profiles;

• Monitoring and generating reports on website traffic using Google Analytics;

• Compiling time reports for the Communications Director and Chief Development and Marketing Manager to share progress;

• Working with the Communications Director analyse and document learnings from KPIs.

Communications Strategy Coordination and Support

• Support in the implementation of special communications strategies, initiatives, and campaigns;

• Working with the Communications Director to translate participant profiles into compelling multi-media storytelling;

• Working with counterparts from peer organizations or funders to manage BOMA’s presence and participation in partner communications;

• Assisting with the maintenance of general BOMA email inboxes;

• Collaborate with other BOMA departments to develop content and/or achieve shared objectives;

• Assisting the Communications Director with ensuring that all communications and marketing material aligns with brand standards;

• Working with the Communications Director to perform media outreach to achieve brand placement in publications;

• Using BOMA’s branding and imagery to design compelling email, social, and other content for distribution to donors, partners, and more;

• Maintaining digital media archives including photos and videos;

• Maintaining updated contact lists and segments in MailChim

Content collection in the Field

• Working with BOMA’s programs and logistics teams to plan and execute trips to the field in order to document BOMA’s work and collect participant testimony; act as a liaison between program and communications activities;

• Working with the Communications Director to identify and develop multimedia stories for broader distribution in line with BOMA’s editorial calendar and other objectives;

• Collecting content for partner or funder communications and reporting as needed;

• Collecting photo and video content for use on social media and in other communications;

• Reviewing collected content for accuracy and quality;

• Translating the collected content for multiple platforms and audiences.

Media Engagement

• Supporting the Communications Director and Chief Development and Marketing Officer with coordinating and conducting media visits;

• Working with the Communications Director to produce an updated press kit, ensure the kit is kept up to date;

• Maintaining a media list;

• Engaging and working with journalists, photographers, and filmmakers;

• Creating new media contacts for BOMA;

• Pitching stories to media and support journalists, photographers and filmmakers in story development as needed;

• Training the staff on how to speak to the media;

• Working with BOMA staff and leadership team to draft talking points and prepare for planned media engagements as needed.

Qualifications:

• Bachelor’s degree in Communications, Marketing, English, Journalism or a related discipline

• 7+ progressive years work experience with 2 years in a similar role – managing a communications function.

• Impeccable writing and editorial skills

• Knowledge of WordPress preferred;

• Knowledge of Adobe Suite (Photoshop, InDesign, etc.);

• Experience with social media management across multiple platforms;

• Occasional travel to remote areas and other operational areas of implementation. Experience working in an INGO will be an added advantage