Job Profile

The Communications Director provides the overarching communications direction and design for Greenpeace Africa in line with the organisational strategy. He/she defines the strategy, structure and operations of all Greenpeace Africa communications, online and offline. Provides strategic oversight on programme communications to all programmes within GPAf and advisory role to Executive Director on organisational Communication. Line manages the respective Units heads and managers within the communications department online and offline in order to implement communication strategy. Ensure editorial guidelines are upheld for all Greenpeace Africa publications and outputs.The Communications Director will play a pivotal role in promoting Greenpeace’s campaigns, amplifying its mission, and engaging diverse audiences through various communication channels. This position requires a strategic thinker with strong leadership skills, exceptional communication expertise, and cultural sensitive awareness.

MAIN RESPONSIBILITIES
Strategic Communication Planning:
● Develop and implement comprehensive communication strategies aligned with Greenpeace Africa’s objectives.
● Collaborate with other departments to integrate communication plans into overall campaign strategies.
● Conduct regular assessments to evaluate the effectiveness of communication efforts and adjust strategies as needed.

Media Relations:
● Cultivate and maintain relationships with journalists, editors, and media outlets to secure positive coverage of Greenpeace Africa’s campaigns and initiatives.
● Serve as the organization’s spokesperson and represent Greenpeace Africa in media interviews and public events.

Content Creation:
● Oversee the creation of compelling and persuasive content, including press releases, articles, op-eds, and multimedia materials.
● Ensure that all content is aligned with Greenpeace’s messaging and brand guidelines.

Digital and Social Media Management:
● Develop and execute digital communication strategies to reach and engage diverse audiences through social media platforms, the organization’s website, and other online channels.
● Monitor social media trends, respond to audience feedback, and manage online reputation.

Crisis Communication:
● Develop and implement crisis communication plans to effectively manage and mitigate reputational risks.
● Provide guidance and support to the organization during crises or high-profile incidents.

Internal Communication:
● Collaborate with internal stakeholders to ensure consistent messaging and alignment with organizational goals.
● Provide communication training and resources to staff members as needed.

Advocacy and Campaign Support:
● Work closely with campaign teams to integrate communication strategies that support advocacy efforts.
● Develop and maintain partnerships with like-minded organizations to enhance the impact of Greenpeace Africa’s campaigns

Detailed Job Description

Application Deadline: 31st January 2024