Habitat’s Terwilliger Center for Innovation in Shelter was established to expand access to decent affordable shelter at scale through housing markets. The Terwilliger Center works to expand access to innovative and client-responsive services, products and financing so that households can improve their shelter more effectively and efficiently.

Purpose of consultancy

• Habitat’s Terwilliger Center is seeking to engage a consultant to provide regionally based communications and marketing support in furtherance of its program strategy and goals in India.
• Working with the Terwilliger Center’s communications lead and relevant program leaders, the consultant will develop a communications framework across program areas, to further the impact of the Center’s programs, raise awareness of key initiatives and increased brand recognition.

Responsibilities and deliverables:

• Writing and editing: provide copy editing to research and reports, as needed, draft content for new materials and thought leadership opportunities (technical blog, locally focused op-ed, pitch to media) based on ongoing and emerging needs of relevant program teams.
• Graphic design: design new collaterals (such as program 2-pagers, brochures, slide decks, capacity statements, events branding), ensuring they are appropriately branded.
• Content gathering: Identify opportunities for new assets, including photography and storytelling, and work closely with the Terwilliger Center communications lead to collect or guide the collection of such assets.
• Media relations support: drafting press releases, inviting media and managing their participation in events, production of media toolkits, monitoring media enquiries.
• Social media: provide content for X/Twitter and LinkedIn, including accompanying graphics, based on activities and inputs from program teams (e.g. 3/month).
• Contribute to department communications updates regarding program milestones.
• Monitor and evaluate the effectiveness of communication activities and recommend adjustments as necessary.

Duration

• The consultancy runs from contract date through December 31, 2024, with potential extension dependant on performance and budget availability.

Experience and qualifications

• Proven record and work experience in communications, marketing, advocacy, campaigns, and/or strategic management.
• Demonstrated understanding of the media ecosystem and communications best practices within India.
• Proficiency in design software (Adobe Suite, Canva) and in developing and using templates in Microsoft Word and PowerPoint.
• Proven experience in media and public relations, such as media campaigns, project management, media strategies.
• Excellent written and verbal communication skills in English, Hindi/Tamil preferred.
• Ability to work independently and collaboratively with cross-functional teams.
• Proficiency with digital communication tools and social media platforms.
• Understanding of market systems approaches, startup ecosystems and experience working with housing programs and the not-for-profit sector is an added advantage.

Application process

Interested individuals or companies should submit the following:

• CV or resumé
• Minimum of two writing samples (ie. op-ed, blog, press release, web story) or a link to an online portfolio

A brief cover letter (maximum 1 page) stating:

• Daily and/or hourly rates.
• Availability during the contract period August 2024 – December 2024, including maximum hours per week and any blocked dates.

Only shortlisted applicants will be contacted. Submission materials must be sent to [email protected] by 22 August 2024 (subject line: Communications Consultancy – India).

ONLY CANDIDATES WHO FOLLOW APPLICATION INSTRUCTIONS WILL BE CONSIDERED FOR THIS ROLE.