PSI
Overview
Associate, Digital Communications
Based in Washington, DC or remotely within the United States
No Travel Required
Reports to Manager, Digital
Who we are
Population Services International (PSI) is the world’s leading non-profit social marketing organization. We are a diverse group of over 5,000 entrepreneurial development professionals located in over 40 countries committed to making it easier for all people to lead healthier lives and plan the families they desire. PSI is using its global presence and 50+ years of experience to help reimagine healthcare. We are working to shape market systems, shift policy and funding, and strengthen global capacity to better support consumer empowered healthcare.
Join us!
PSI’s External Communications (EC) department positions PSI as a thought-leader and development NGO of the future. We nurture strategic relationships with donors and partners, and support internal and in-country teams with external communications. We work hard and laugh a lot together.
PSI seeks an Associate, Digital that will provide project management and editorial support for a wide range of digital communications activities that amplify the organization’s reach, expand PSI’s audience and deepen engagement with donors and decision-makers. The role will also provide support to PSI’s technical health area and operational teams to execute activities aligned with the digital strategy.
Responsibilities
Your contributions
- Write and edit copy for PSI’s social media channels (LinkedIn, Twitter, Facebook, Instagram). Maintain a social media calendar and provide project management and editorial support for the implementation of organic and paid social media campaigns. 35% of Time
- Support the execution and coordination of email marketing campaigns. Help oversee planning, scheduling, list segmentation, design/layout, copy editing, testing and delivery. Collaborate with stakeholders to define and recommend target audience segments and advise on email campaign best-practices. 25% of Time
- Upload and update show_content on PSI’s website and microsites. Tag show_content to improve Search Engine Optimization (SEO). 15% of Time
- Field digital marketing support requests from departments across the organization. Follow up with departments to ascertain their needs and work closely with the Manager, Digital to determine the appropriate level of support, coordinate work planning and scheduling and assist with execution of activities related to support requests. 10% of Time
- Monitor and track data related to social media reach and engagement, email open and click-through rates and website performance. Update monthly analytics reports with these metrics. 10% of Time
- Serve as PSI’s primary internal point of contact for all social media requests. Field requests, provide guidance on social media best practices and work closely with Manager, Digital to determine what should and should not be shared on PSI’s social media channels. 5% of Time
Time percentages listed above are not exact. They are estimates and may change.**Qualifications**
What are we looking for?
- Certification in Digital Marketing or Associates Degree in a related field
- At least 5 years of related experience. Equivalent combination of related education and experience may be substituted.
- Working knowledge of social and digital media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram, blogging) for awareness-building and/or advocacy actions and campaigns. Working knowledge of other digital tools like Sprout Social and Canva.
- Able to edit and update website show_content using WordPress or other website management platforms. Basic knowledge of HTML and show_content management systems.
- Proficient in executing email marketing campaigns using Pardot, MailChimp or Constant Contact.
- Excellent writing, show_content editing and copy-editing skills.
- Excellent analytical and time-management skills.
- Strong customer services skills and demonstrated ability to work in a multi-cultural environment.
- Strong attention to detail and problem-solving skills.
- Proficient in MS Office (Word, Excel, PowerPoint) and Office 365.
The candidate we hire will embody PSI’s corporate values:
Measurement:?You use hard evidence to make decisions and guide your work. You set clear goalposts in advance and explain clearly if you need to move them.
Pragmatism: You’ll strive to deliver the best possible result with the resources available. You won’t be paralyzed by a need to make things perfect.
Honesty:?You own your mistakes and are open about your shortcomings – it’s the only way you’ll learn and improve.
Collaboration:?You’ll quickly establish a mental map of whom you can rely on for what, on your team, at headquarters and in our country offices – if you try to do it all yourself, you won’t succeed.
Trust:?You accept limits to your sphere of control and give colleagues the benefit of the doubt.
Commitment: You are in it for the long-haul and want to grow with the organization, just like PSI serves its consumers and partners with host-country governments through thick and thin.
References will be required. The successful candidate will be required to pass a background check. Must be authorized to work in the United States or Kenya. PSI will not consider work visa sponsorship for this position.
PSI has implemented a COVID-19 Vaccine Mandate to provide a hazard-free employment and work environment in our commitment to our employees. Candidates offered a position will be required to provide proof of vaccination prior to their start date and their employment will be contingent on this. Candidates needing a medical or religious accommodation should let their recruiter know.
PSI is an Equal Opportunity Employer and encourages applications from qualified individuals regardless of actual or perceived race, religion, color, sex, age, national origin, disability, sexual orientation, marital status, personal appearance, matriculation, political affiliation, family status or responsibilities, gender identity or expression, pregnancy, childbirth, related medical conditions or breastfeeding, genetic information, amnesty, veteran, special disabled veteran or uniform service member status or employment status.
ACCESSIBILITY NOTICE: If you need a reasonable accommodation for any part of the employment process due to a physical or mental disability, please send an email to [email protected] or call (202)785-0072.
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