Analyst for Creative Industries, Science and Tourism (NPSA-8)

United Nations Development Programme (Serbia)

UNDP is committed to achieving workforce diversity in terms of gender, nationality and culture. Individuals from minority groups, indigenous groups and persons with disabilities are equally encouraged to apply. All applications will be treated with the strictest confidence.
UNDP does not tolerate sexual exploitation and abuse, any kind of harassment, including sexual harassment, and discrimination. All selected candidates will, therefore, undergo rigorous reference and background checks.
The Prime Minister of the Republic of Serbia, in her address to Parliament, outlined her reform plan of the government. This plan envisages strengthening institutions, enhancing connectivity with the region, improving business environment and creating appealing investment climate to increase competitiveness of the economy and ensure sustainable growth and better living standard for all citizens.
To steer reforms at a fast-track pace, the Office of the Prime Minister (PMO) has set up a Strategic Project Implementation Unit (Integration Unit) as a single information and coordination point supporting the head of Government in reaching evidence-based policy decisions through the previous project ���������Management of Citizen-Centric Policy Measures ��������� Office of the Prime Minister���������. This project has its continuation through new Development Services Agreement between the Government of Serbia and UNDP. The agreement provides a framework for services requested by the Government, for ongoing initiatives of the Government, for which it bears full accountability. Most development services envisaged under the Agreement relate to support to policy making through research, advocacy or policy alternatives, aimed at fulfilling priorities as articulated in the Government plans, presented before Parliament, and in line with progress in achieving the Sustainable Development Goals (SDGs).
The overall objective of the Unit, as an entity established by the Government, is to enable the Government to drive forward a set of city measures and interventions, which will make a substantial difference to the quality of life experienced by Serbia���������s citizens, thus directly contributing to the implementation of specific SDGs. The purpose of this project is to provide advisory services tasked with supporting the Cabinet in delivering better results faster in top priority areas, following the expose of the Prime Minister. The advisory services will accelerate the delivery of citizen-centric policy measures and interventions, integrating and coordinating different Government departments around the identified projects/issues. Ownership over those priorities will be left with the respective ministries/agencies, while embedding a systematic and evidence-based approach to project implementation and execution. The priority areas under which such services will be provided include infrastructure, education, agriculture, public administration reform, IT & entrepreneurship and creative industries.
According to the report produced by the World creative industries are one of the fastest growing sectors in the Serbian economy, Gross Value Added (GVA) amounting to 2.1% with a steady increase of 5.5% between 2012 and 2016. Micro enterprises comprise 94% of all companies in this sector; new entrepreneurs in creative industries account 22% average yearly growth rate, while the same indicator for all economy is 5.3% per year. The sector employs around 100 000 people, of which nearly 70% are between age 25-44. Creative industries have enormous potential to help Serbia catch pace with the 4th industrial revolution, stop brain drain (even stimulate brain gain), and reposition itself on the global market. The development of creative industries has direct spillover effects on tourism, investment inflow, and improvement of social and economic status of Serbian citizens.
When it comes to tourism, the goal of the Government of the Republic of Serbia is to increase the number of tourists from 2.7 million in 2016 to 3.7 million arrivals in 2020, with the projected foreign currency inflow from tourism of USD 2.5 billion. A great contribution for the promotion of Serbia as a tourist destination comes from the film industry and TV production. Films, series and advertisements coming from the United States, Europe, and even India, enable Serbian landscapes to be seen by dozens of millions of people across the world. The Government will support the programme of incentives for audio-visual production that has yielded results, work on the provision of training of film workers and look for investors for additional film studios. Furthermore, the Government will support other subsectors of creative industries in order to boost its economic development, increase its exports and invest in local talent that would then be able to compete on the global market.
In March 2018, Prime Minister of the Republic of Serbia established the Council for Creative Industries in order to tackle specific issues related to the development of creative industries and promotion in general. The Council is comprised of individuals and organizations with significant expertise in different subsectors of creative industries. The main goals of the Council are to identify financial and legal obstacles to the development of creative industries, advise the Prime Minister and her team on specific policies aimed at further growth of the sector, as well as suggest concrete steps in the promotion of Serbia as an innovative and creative destination for work and life.
Scope of Work
Provide policy advice and support to the PMO regarding the Creative Industries, Science and Tourism;
Provide and propose advice to PMO related to specific projects and activities in accordance with the goals of the national platform Serbia Creates. Actively participate in the branding projects assigned by the PMO to the national platform Serbia Creates, provide expert inputs both strategically and operationally. Analyze existing practices and prepare different policy options and courses of action on the potential areas of improvement in the areas of science, creative industries and tourism in line with the priorities of the Government. Collect information and report on the progress of projects in science, creative industries and tourism, including the development of the archeological site Belo brdo in Vinca, opening of the multifunctional center for creativity and innovation ���������Lo������ionica���������, implementation of the institutional financing of scientific research; Provide inputs for project work plans and project reports (semi-annual progress reports and final report) and their presentation to the PMO for review/approval. Perform other duties as requested by the Technical Advisor.
Network with partners and beneficiaries
Act as a key liaison on specific topics between the PMO and the line Ministries, implementation agencies and other involved stakeholders. This includes maintaining good cooperation and coordination between national counterparts, project partners and other stakeholders, and maintain regular contacts with beneficiaries toe and quality of projects��������� outputs. Establish record with contacts, pursue networking and information sharing and to follow up on partnership related issues. Prepare official correspondence for national and international partners.
Knowledge management
Identify, collect and analyze policy-related, relevant information and data. Provide inputs and lessons learnt, particularly linked to the areas of creative industries and tourism development. Support activities related to assessing capacities and needs of government organizations and partners, in close collaboration with national counterparts at both central and local level. Facilitate team���������s learning and knowledge sharing. Performing other duties as required.
Min. Academic Education
Master` degree in social or human sciences. Bachelor`s degree in a related field with 2 years of experience can be taken into consideration in lieu of Master`s degree.
Min. years of relevant Work experience
2 years (with Bachelor’s degree) working in project implemecoordination. Experience in coordinating activities/projects in the areas of creative industries, science or tourism. Strong network of national stakeholders, including public institutions, international organizations and businesses.
Core Behavioural Competencies – Level 2
Achieve Results – Demonstrate focus on achieving quality results and impact Think Innovatively – Look beyond conventional approaches and established methods Learn Continuously – Actively pursue opportunities for learning and self-development professionally and personally Adapt with Agility – Be flexible in handling change, and adopt new ideas, approaches and ways of working Act with determination – Pursue everything with motivation and drive Engage and Partner – Act in a way that demonstrates empathy and emotional intelligence, showing consideration for the needs and feelings of others Enable Diversity and Inclusion – Treat all individuals with respect, consider ethical implications and respond sensitively to all differences among people
Desired additional skills and competencies
Sound understanding of Serbia’s political, institutional, and socio-economic situation. Work experience in the public sector. Proven ability to deliver high quality output in implementation of projects. Insight into the ongoing and planned projects and initiatives undertaken by the Serbian Government in the sectors of creative industries, tourism and science. Good organizational and time management skills; Good application of Results-Based Management Good communication, coordination and facilitation skills Consistently ensures timeliness and quality of portfolio work. Establishes lasting relationships and substantive dialogue with clients. Treats all people fairly without favoritism Strong oral and written communication skills. Displays cultural, gender, religion, race, nationality and age sensitivity and adaptability. Demonstrates integrity by modeling
Required Language(s)
Excellent knowledge English and Serbian (written and spoken)
Institutional Arrangement
Analyst for Creative Industries, Science and Tourism will work under the overall guidance and supervision of the Technical Advisor ��������� Creative Industries and Tourism and Integration Unit Coordinator.
The position is based in Duty Station. In case of unforeseen travel, required by the Project needs, the travel related costs shall be reimbursed accord

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