digitalswitzerland
digitalswitzerland is a swiss-wide, cross-sector initiative that aims to strengthen and anchor Switzerland as a leading digital research and innovation hub. The umbrella organisation, comprising both an association and a foundation, includes more than 230 members and partners from renowned companies, SMEs and startups, cities and cantons, technical colleges and universities, associations and NGOs.
Tasks
Starting as soon as possible, we are looking for a:
DIGITAL MARKETING & COMMUNICATIONS MANAGER (m/f/d) 80-100%
You know what it takes to communicate effectively in a digital era. You know how to manage agencies (webmaster, creative agency, video production) but you also know how to create web content and how the backend of a CMS works. We use WordPress, for the most part but knowledge outside of that can only help too. You’re an expert at working with video formats, blogs, newsletters and social media, have the technical know-how to use online communication tools and are skilled at creating such content yourself. As a Digital Marketing & Communications Manager, you are part of a dynamic team at the heart of digital transformation and innovation. You will be responsible for the following tasks:
Website: developing and executing digitalswitzerland’s web strategy and managing our ecosystem of websites
Video & Photography: preparing briefs, planning interviews, writing transcripts, coordinating video teams, photographers and production agencies
Strategy: developing tailored communication campaigns for projects and events and support on overall marketing & communications strategy (media planning, website, editorial calendar, newsletters, paid advertising SEO, PR)
Platform and tools: streamline content creation process, identify the best tools to support collaborative content creation and dissemination
Analytics: strong data-driven know-how to capture insights to continuously measure and adjust campaigns
Requirements
Our expectations:
You have a bachelor’s degree in Marketing & Communications with a focus on Digital Marketing or a similar degree (Uni / FH)
3 to 5 years of professional experience in the field of digital marketing, communications, digital project management
Understanding of web platforms, CMS and CRM and Social Media Advertising (WordPress, Mailchimp, Hubspot, Campaign Manager, Meta Business Suite, etc.)
Basic content creation and design knowledge and competency to brief creative agencies
Understanding of paid advertising ecosystem (Google Adwords, social media, banners, affiliations)
Interest in digital transformation in Switzerland, innovation and technology
Positive attitude, ability to drive projects forward
Collaborate with project managers and support their activities so they can succeed
Excellent ability to write in English, with German, French or Italian
A high level of commitment and energy, and the ability to work under pressure, with tight deadlines in a fast-paced and dynamic environment
Benefits
We offer
Varied tasks with a high degree of personal responsibility and creative freedom in a lively working environment await you
Flexible working hours
Work location Zurich / as an Impact Hub member, several office locations in Zurich are also available / home office
Have we sparked your interest? Then we look forward to receiving your complete, electronic application until 11 July 2022.
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