
Essity
For our offices in Zeist we are currently looking for an E-Commerce Specialist for our Health and Medical business with strong brands like TENA.
About The Role
Within this role you will be responsible for running the Region Central TENA Webshops and you will also activate and support our sales at External Online Stores (EOS) customers in the Benelux. In current market situation both our Webshop and EOS business show significant growth. Without the role of E-commerce Specialist the Webshops cannot run, which will lead to a loss in Net Sales Value and shoppers(-experience).
You are part of the Regional Digital & Comms Team in HMS marketing region Central, consisting of the Regional Digital & Comms Manager, 1 Senior Brand Manager Digital, 2 Brand Managers Digital and 2 E-Business Specialists. In this role you report directly to the Regional Digital & Comms Manager.
Teamwork and entrepreneurship are essential for a successful fulfillment of this job. In this role you’ll be the team lead for the TENA Webshop strategy in the region and you work closely together with the E-business specialists based in Germany. You will also align a lot with our Global E-Commerce and Digital Hub department for localization of Global tools and implement local activations. Furthermore, you are expected to challenge and have a good collaboration with the sales team on the EOS accounts.
We’re looking for people who embody our values, aren’t afraid to challenge, innovate, experiment, and move at a fast pace. We’re always looking for ways to improve our products and ourselves. If this is you, we’d love to talk.
Your main Tasks
- You own and drive the local TENA Webshops in Netherlands and Belgium
- Responsible for achievement of the net sales target, for forecasting and for the allocated budget
- Develop regional Webshop Strategy for TENA
- Implement and monitor regional Webshop approach in alignment with your E-Business Specialist colleagues in Germany;
- Expand strategic relationships with EOS customers together with your sales colleagues in Benelux to build the Essity brands and secure profitable growth; You set up yearly plans for EOS and drive business targets and prepare customer visits
- Propose and execute yearly promotional plan, price setting and assortment
- Extract and analyse on-line shopper insights and customer needs for the country to find improvement areas, create opportunities and manage risks
- Implement E-Commerce KPIs, follows up and analyses performance and executes corrective actions where necessary
- Ensure SEM for Webshops/EOS (SEO, PPC and Content)
- Know and easily learn CMS systems
- Ensure alignment with European/country legislation
- Ensure coordination and alignment with country Consumer Goods E-commerce initiatives (E-Retail such as retail generalists on-line shops and pure players)
- Participate in regional projects and represent the needs of the countries, run local E-Commerce projects.
- Train/support local countries in implementation of E-Commerce tools and methods.
- You are part of a multidisciplinary Brand Team, working together closely with sales, marketing and logistics;
Your key Competencies
- 3-5 years E-Commerce and digital applications experience; proven commercial success in E-Commerce
- Bachelor / University degree
- Fluent in Dutch and English, French is a plus
- Preferably sales and/or (trade) marketing experience
- Entrepreneurial, good communication skills, orally and in writing
- Problem solving: ability to analyse issues and break them down into their components, make systematic and rational judgments based on relevant information
- Action oriented: Takes initiative
- Planning and organizing: Organizes and schedules events, activities and resources.
- Understands how E-Commerce will drive the organization towards business objectives.
- Understands technical and professional aspects of work and continually maintains technical knowledge
- Analytical skills
- Proficient in Google Analytics and Microsoft Office;
- Able to travel in Europe regularly
What We Can Offer You
At Essity, we believe every career is as unique as the individual and empower employees to reach their full potential in a winning culture motivated by a powerful purpose.
Collaborative and Caring Culture | Empowerment & Engaged People | Work with Impact and A Powerful Purpose | Individual Learning & Career Growth | Health & Safety Priority | Sustainable Value Together| Innovation| Sustainable Working Life | Total Reward
Together, we are improving lives, every day.
Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.
Application End Date
26 mrt. 2022
To apply for this job please visit essity.wd3.myworkdayjobs.com.