Marketing Manager with Bengali – 3468

About us:

ARRISE powers Pragmatic Play, a leading supplier of player-favourite content to the Gaming industry.

We are a software development and services company delivering end-to-end digital solutions. Headquartered in Gibraltar with offices around the world, including Malta, Romania, India, Canada and Bulgaria, we are a global team of over 4,000 talented individuals with decades of experience across multiple industries and professions. Together, we form a cross-functional powerhouse that is driven to deliver.

This role is with the ARRISE group powering Pragmatic Play.

Responsibilities:

• Define marketing plan and manage the budget assigned to the region in accordance with senior leadership and Country Director.
• Proactively develop ideas and opportunities for future clients and collaboration.
• Creating, proofreading, and posting content across multiple digital channels (e.g., blogs, media, and social media)
• Develop and implement an online advertising strategy (banners, editorials, interviews), as well as maintain the relationship with the third-party advertisers. 
• Define, organize, and coordinate events the Bangladesh focused team needs to attend, such as conferences, team building events, events with clients, etc. in accordance with senior leadership and Country Director
• Work with graphic designers to create banners, images, and other marketing materials.
• Management and ownership of marketing and sales materials including website content, brochures, merchandise, etc.
• Enusring maximum brand exposure across multiple channels.
• Manage relationships with our YouTube/affiliates/streaming partners – ensuring we get prominent and positive coverage all year round.
• Identify new affiliates/streamers and on-board them on our product/services.
• Motivate existing affiliates and streamers to optimize performance.
• Develop & maintain a strong network and one-on-one relationships with key YouTuber/affiliates and streamers.
• Review affiliate sites, YouTube/streamer as well as other media contents and marketing practices, ensuring compliance with company policies and regulation.
• Create and propose new promotion/actions to distribute to the affiliate networks and streamers/other social media.
• Set up performance dashboard to review the monthly KPIs / budget allocation.
• Responsible for the content translation from English to Bengali for all our content (games, PR, Banners, etc.)

Requirements:

• Must bring a strong portofolio of affiliates on the Bangladesh gaming market (influencers, streamers, etc.)
• Experience with advertising on various social media platforms (Twitch, YouTube, Instagram etc.)
• Ability to source and retain new affiliate partnerships.
• Strong negotiation and analytical skills – able to analyse performance and capable of using this analysis to drive better placements.
• Basic knowledge of SEO, Google analytics, ad-serving, CPC, and performance-oriented advertising.
• Friendly, passionate, and energetic.
• Proficiency in Bengali and English – with ability to translate content accurately.