Job Introduction

The Marketing Coordinator(s) are the key entry-level role within the broader Marketing team in the hands-on development, delivery and ongoing management of campaigns. Content Marketing Co-ordinator(s) to work flexibly across BBC One, Two, Three and Four, with their home team being BBC Two, Three, Four.

Role Responsibility

Campaign Delivery

Supports the overall development and delivery of marketing campaigns.
Supports the Marketing Executive in the process of creative asset development, by taking ownership for a discrete selection of campaign assets and ensuring delivery is made according to the media plan deliverables of each individual campaign plan.
Also runs some contained end-to-end marketing campaigns for less complex deliverables in the Marketing Plan.
Assists in the development and management of events.
Supports the Marketing team with the necessary compliance of all marketing and communications activity by following BBC Editorial Guidelines.
Organises all campaign collateral and documentation such that we maintain strong records of assets, plans, and performance of individual campaigns.

Strategy and Planning

Follows Strategic Plans as guidance throughout the campaign development process.
Understands audience insight relevant to their respective campaigns, and applies it to the creation of campaign assets.
Assists in the evaluation of campaign performance with the Audiences team, including supply of assets for testing, and understanding results of audience research.
Accountable for multiple deliverables at any one time, and successfully managing their time across them all to ensure each is delivered with excellence.

Relationships and Development

Assists in cross-team co-ordination across creative, media, social, and comms to ensure that campaign tactics are well understood and integrated across the teams, for a timely and integrated delivery across the team.
Takes a proactive interest in learning and developing their marketing discipline skills, and proactively offer opinion and seek feedback to influence plans, and to grow and develop professional expertise.

General

Understands BBC’s Mission to inform, educate and entertain.
Lives the BBC Values, and contributes to making the BBC a fantastic place to work.

Are you the right candidate?

Essential

The Marketing Coordinator(s) will be expected to either have some limited marketing experience, or can demonstrate a clear aptitude for marketing work which involves creative judgement, skills of organisation, and ability to influence and collaborate with others.

The Roles Require Knowledge And Experience Of

Ability to work on own initiative while seeking appropriate input.
Able to critically evaluate ideas and information.
Organised and efficient.
Managing stakeholder relationships.
Ability to express judgement on creative work.
Good written and spoken communication, with good presentation skills.
Able to work as a member of a team and collaborate across organisational boundaries.
Ability to meet targets and deadlines while managing a wide range of concurrent activities.

Desirable

Assisting and managing on all aspects of a marketing campaign including evaluation
Experience of working in the media from an agency or client side perspective.

Package Description

Band: B

Contract type: 1 x Marketing Coordinators, BBC Content TV Marketing – Continuing & 1x 9 month FTC

Location: London

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application . There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
Benefits – We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

About The BBC

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual’s unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please click here

Attached documents

Our BBC Values
Marketing Coordinator Job Description .pdf